Industrial identification equipment field: market scale expands, domestic alternative brands rise

The field of industrial identification equipment has a large scale in the domestic market and shows a continuous growth trend. According to data from relevant market research institutions, the domestic industrial identification equipment market size is growing year by year, with a compound annual growth rate of approximately 15%. In terms of market distribution, it is mainly concentrated in manufacturing, logistics, retail and other fields.

What is industrial identification technology?

Industrial identification technology refers to technology that uses various technical means to identify, detect, diagnose and monitor objects, features, states, etc. in the process of industrial production and management. These technologies can help companies achieve accurate identification and management of products, equipment, personnel, etc. They play an important role in industrial production and can help companies achieve automation and intelligent management, and improve production efficiency and product quality.

Industrial identification technologies include but are not limited to the following:

Barcode and QR code technology: used for product identification, traceability, inventory management, etc.

RFID technology: Use radio frequency identification tags to track and manage items.

Visual recognition technology: including machine vision, image processing and other technologies, used for product quality inspection, defect detection, etc.

Sensor technology: such as temperature sensors, pressure sensors, etc., used to monitor the physical quantities and status of objects.

Sound recognition technology: By analyzing sound characteristics, the operating status of equipment can be identified and monitored.

Biometric technology: such as fingerprint recognition, iris recognition, etc., used for personnel identity verification and entry and exit management.

Laser scanning technology: Use laser beams to scan the surface of an object to obtain its three-dimensional shape information.

Ultrasonic detection technology: Use ultrasonic waves to detect and inspect objects for material detection, defect detection, etc.

The rise of domestic alternative brands in industrial identification technology

In the field of industrial identification equipment, in terms of market competition, foreign giants usually have strong brand influence and market share, and have more customer resources and channel advantages. Domestic companies, on the other hand, strive for more market share through flexible market strategies and localized services. With the rise of China's manufacturing industry and the improvement of its technological level, the competitiveness of domestic enterprises in the field of industrial identification equipment has gradually increased, and the gap with foreign giants is gradually narrowing.

Domestic substitution has good prospects in the field of industrial identification equipment. With the development of domestic manufacturing and the improvement of technology level, more and more domestic companies have begun to develop and produce industrial identification equipment with independent intellectual property rights, gradually replacing some imported equipment. At the same time, the government has also increased the promotion and application of domestic industrial identification equipment through a series of policy support and encouragement, promoting the development of domestic substitution.

Where does the confidence for our domestic substitution strategy come from?

1. Market demand

With the development of intelligence and automation in the manufacturing industry, the demand for industrial identification equipment continues to increase, and the domestic market has huge potential.

2. Policy support

The government has introduced a series of support policies to encourage domestic enterprises to increase technological research and development and innovation, improve product quality and performance, and promote domestic substitution.

3. Technology accumulation

Domestic enterprises have accumulated certain technical strength and production experience in the field of industrial identification equipment, and can meet the needs of different users.

4. Brand building

Through brand building and market promotion, domestic enterprises have gradually increased their brand influence and market share, and have certain competitiveness in the domestic market.

In the future, as the level of intelligence and automation in the domestic manufacturing industry continues to improve, as well as the requirements for product quality and safety increase, the domestic industrial identification equipment market will continue to maintain a growth trend, and domestic substitution is expected to occupy a larger share of the market. . As a well-known brand in the perception layer of the domestic Internet of Things industry, it focuses on improving the intelligent level of production and manufacturing in the fields of home appliances, automobiles, warehousing and logistics, providing mature industrial perception and identification technology products, and providing powerful industrial identification for its upgrade and empowerment. Hardware support.