RFID clothing Store application program introduction

Clothing stores are the first-line sales positions of enterprises. Whether they can play the most effective role determines the success or failure of enterprises. With the introduction of RFID radio frequency identification technology into the management of clothing stores, as the two most important elements in the store: customers and clothing can be managed more intelligently. In clothing stores, the original member management, clothing inventory, cash register, and search Goods, goods transfer, anti-theft, etc. can be managed more efficiently. And combined with the big data technology of the Internet of Things, in-depth analysis of the data collected by RFID in clothing stores can provide clothing companies with guiding data, such as customer behavior analysis, style try-on rate, sales rate, trend trend wait.

RFID Applied to Clothing Smart Store Management

Main functional modules of RFID clothing store application scheme:

1. Member management: UHF RFID radio frequency identification technology can be used to read passive membership cards of 6-8 meters. When customers with membership cards arrive at the store, welcome words can be displayed on the large screen, and the intelligent terminal of the shopping guide There are relevant members' information and shopping habits and other materials. Combined with information collection methods such as magic mirrors and fitting rooms, it is possible to analyze customers' purchasing habits, purchasing desires and other information.

2. Clothing management in the store: UHF handsets can be used to quickly check and find clothing in the store, quickly identify full-box replenishment or sporadic transfer information, and reduce the labor intensity of salespersons in order to provide better services.

3. Smart cash register: Combined with the UHF cash register reader, it can read the RFID clothing label and display the price and event discount information at the moment the clothing is put on.

4. Customer behavior collection: Install RFID UHF reader inside the store or in the fitting room, which can detect in real time which clothes are tried on, which clothes are picked up and other customer information, and combined with big data analysis, it can predict the explosion in advance New clothing can be produced ahead of the upcoming sales peak, and the analysis of customer behavior can be used as the basis for decision-making on new designs, new launches, and old models off the market.

5. Store loss prevention: Using the long-distance identification capability of RFID, the store's loss prevention management can be done more secretly.

6. Clothing anti-counterfeiting and anti-smuggling: market inspectors can read the RFID electronic tags on clothing in clothing stores by using hidden or open RFID Readers, and transmit the data to the background to know the real flow of clothing and whether there are any Counterfeit products appear.